What is Wagly?

Understanding the two tiers

🐶 Wagly — two ways to be part of the platform

$47 is your Wagly booking system.
$150 is your full business platform.

These are two distinct products serving two different needs. The $47 tier is a purpose-built booking and client management system for solo pet care operators working on the Wagly marketplace. The $150 tier is a full Petpreneur Platform membership — unlimited access to build your own business and brand — with the option to be featured on Wagly as a hosted business.

The two tiers explained clearly

★ $47/month — Wagly member

Wagly booking system

$47/month

A purpose-built booking and operations system for solo pet care operators on the Wagly marketplace. Our team builds it. Our team runs it. You focus on the animals.

What this is

A Wagly-specific booking and client system

Your own webpage on the Wagly marketplace

Booking system, CRM, chat, reminders, reviews

Review system, GPS walk tracker, mobile app

Own Stripe account — 100% of payments to you

Built and maintained by the Wagly team

What this is not

Not a full platform builder account

Not for building your own brand website

Not a Petpreneur Platform membership

🚀 $150/month — Petpreneur Platform member

Full Petpreneur Platform

$150/month

A full Petpreneur Platform membership with unlimited access to build your own business, your own brand, and your own website — with the option to be featured as a Wagly hosted business.

What this is

A full Petpreneur Platform membership

Unlimited access to all platform features

Build your own business website and brand

Unlimited contacts, automations, funnels

Social media scheduler and AI staff tools

Run multiple businesses from one account

Optional Wagly presence

Featured in the Wagly hosted businesses section

Wagly marketplace visibility if you choose it

Wagly marketing driving discovery to your profile

The clearest way to think about it. The $47 tier is a Wagly-operated booking system tailored for solo pet care operators — simple, managed, and marketplace-connected. The $150 tier is a Petpreneur Platform membership that gives you the full toolkit to build and run your own pet care business independently. The Wagly marketplace presence at the $150 tier is an option, not the foundation — you are a Petpreneur Platform member first, with Wagly as a channel if it suits your business.

The Wagly hosted businesses section — for $150 members

🌟 Wagly hosted businesses

$150 Petpreneur Platform members can choose to be featured on Wagly as an independent hosted business.

The Wagly Hosted Businesses section showcases Petpreneur Platform members who are running their own independent pet care brands and have chosen to be visible on the Wagly marketplace alongside their own business website. These are not managed Wagly accounts — they are independently built businesses that have chosen Wagly as a discovery channel.

As a $150 Petpreneur Platform member with a Wagly hosted business profile, you get the best of both worlds — the full power of the Petpreneur Platform to build your own business, and the Wagly marketplace audience discovering your brand.

Your own business website built on the Petpreneur Platform
Featured profile in the Wagly hosted businesses section
Wagly marketplace visibility for your independent brand
Full Petpreneur Platform — unlimited everything
Your own Stripe account — 100% of payments to you
Wagly marketing driving discovery to your business

Who suits the hosted businesses section

Mobile groomer

Own brand, own website, own booking system — Wagly visibility on top

🐶

Dog trainer

Classes, one-on-ones, courses — own brand website plus Wagly discovery

🏠

Boarding business

Own branded boarding operation — Wagly as an additional client channel

💎

Wedding chaperone

Own luxury pet wedding brand and portfolio — Wagly specialist listing

🐱

Multi-service operator

Full service pet care business — own website, own brand, Wagly channel

🏦

Vet nurse independent

Own pet health business — Wagly Breeder Specialist listing included

The member journey

1

Join Wagly

Verified, Wagly booking system built, listed on marketplace

$47/month

2

Build your base

Grow clients, collect reviews, establish recurring income on Wagly

$47/month

3

Upgrade to Petpreneur

Full platform access — build your own business and brand independently

$150/month

4

Featured on Wagly

Optionally listed in Wagly hosted businesses — your brand, your site, Wagly discovery

$150/month

What happens to your assets when you move or leave

Knowing what is yours before you need to know it

Assets in your account fall into two categories — and knowing which is which removes any confusion if you ever decide to move on or upgrade.

✓ What is yours to take

Assets you built yourself or paid our team to create independently of Wagly

Your client contacts and relationship data
Your client communication history
Websites and pages you built yourself
Content and assets you created independently
Assets our team built for you privately — documented in your Transition Asset Record
Your reviews and reputation — yours to reference always

— What stays with Wagly

Assets built by the Wagly team as part of your $47 membership setup

Your Wagly-built booking system and configuration
Your Wagly marketplace listing and profile page
Wagly-built automation workflows and reminders
The Wagly review widget and display system
Wagly brand assets, templates, and platform tools
The Wagly Walk Tracker and GPS infrastructure

The Transition Asset Record. When a $47 member upgrades to the Petpreneur Platform at $150/month, both parties sign a Transition Asset Record that documents exactly which assets are Wagly-built and which belong to the member. There is never any ambiguity. Everything is agreed and in writing before the transition begins. One-time setup fee applies for the upgrade — disclosed before any work starts.

If you leave entirely. If you cancel your subscription and leave the platform, you take your client contacts, your communication history, and any assets you built or paid to have built independently. The Wagly booking system, your marketplace listing, the automations and workflows our team configured, and all Wagly-built infrastructure stay behind. You leave with your relationships and your independently created work intact.

Already on the Petpreneur Platform at $150/month? If you are an existing Petpreneur Platform subscriber who wants to be featured in the Wagly hosted businesses section and gain Wagly marketplace visibility, contact us at [email protected] to discuss how this works. Arrangements are considered individually based on your services, location, and fit with the Wagly marketplace.

Start at $47. Upgrade to $150. Own your business completely.

Join Wagly as a $47 member, build your client base, then upgrade to the full Petpreneur Platform when you are ready to build your own brand independently — with the option to stay visible on Wagly as a hosted business.

Apply for Wagly — $47/month

wagly.com.au  ·  [email protected]  ·  Latte Legacy Pty Ltd  ·  Queensland and New South Wales

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Complimentary Website & System Setup

As part of joining The Petpreneur Platform, our team may spend significant time setting up your business systems for you — including your website, booking systems, automations, CRM, forms & custom objects to get you up and running.

These custom builds are provided at no additional cost for active members because they are supported by the ongoing platform subscription.

To continue using the systems we build for you, simply remain an active subscriber of The Petpreneur Platform for $150 AUD per month, which includes hosting, software access, updates, and ongoing platform support.

If you ever decide you would prefer to own the platform independently, you can open your own HighLevel account (currently approx. $297 USD per month) using our affiliate link, and we will transfer your systems into that account so you have full control moving forward.

If a subscription is cancelled without transferring the systems to an independent account, access to the hosted systems and website will end.

This policy allows us to continue offering high-value customised builds at no upfront cost while keeping the platform affordable for pet professionals.